Must-Attend Events and the Delights of Mediterranean Art de Vivre 

Each year, Saint-Tropez reinvents itself. Like an artist laying the first brushstrokes on a blank canvas, the season comes alive once more—radiant, vibrant, exhilarating. Action! 

 Spring is a promise, a tremor before the excitement. Light dances on ochre façades, the scent of mimosa lingers in the narrow streets, and the air is already buzzing with anticipation and celebration. A suspended moment where art, energy, excellence, and gastronomy merge. 

Chefs Celebrate Their Producers: An Ode to Taste and Tradition

May 3–5, 2025

April begins under the sign of flavour, commitment, and sharing. Chefs Celebrate Their Producers is a heartfelt tribute to the nourishing land and to the women and men who elevate it with passion and dedication. 

 This year, the event takes on an exceptional aura: Cédric Grolet, the master of perfect technique, presides over the jury; Glenn Viel, a passionate three-Michelin-star chef, is the guest of honour. A symphony where each flavour finds its place, every ingredient tells a story, and cuisine becomes poetry. 

 An open-air market, a stroll through the heart of Saint-Tropez at Place des Lices, a gourmet celebration open to all—an authentic encounter with excellence. In Saint-Tropez, luxury also means the true taste of things. 

All These Sails in Saint-Tropez! – Spring Edition: Elegance in Motion 

April 25 – May 18, 2025

Suddenly, the crew springs into action, sails fill with wind and catch the light. Under the sun and stirred by the breeze, springtime regattas glide with the sea’s moods, offering a spectacle that’s both rich and mesmerizing.

The programme is abundant: 

From Les Dames de Saint-Tropez in April to La Coupe de l’Hippocampe and the Paprec 600 regatta in May—culminating with the traditional Bravades Regatta—sailing in Saint-Tropez is all about passion and deep respect for the sea. 

 This spring edition is a prologue, a taste of the grand nautical ballet to come. 

Between tradition and modernity, these majestic yachts carve through the waters as admirers look on—knowing that true elegance lies in movement. 

I invite you to experience it from the deck of a private yacht, share in the crew’s energy, hover above the races, or admire them from La Ponche, the Portalet Tower, the Citadel, or along the Môle Estienne d’Orves… 

 And to end the day in style? A glass of rosé at my favourite spot: the iconic Sube in Saint-Tropez. 

Cannes Film Festival: Cinema, Mirror of Dreams

May 14–25, 2025

 Quiet on set! 

Just over an hour away from Saint-Tropez, we shift atmospheres and dive into the vibrant, glamorous world of Cannes and its red carpet. The spotlights flare, cameras flash, and the magic begins. 

A getaway to the Cannes Film Festival from Saint-Tropez is a precious interlude, an invitation to feel the pulse of the 7th art. 

Stories unfold on the screen, whispered on terraces, imagined in the eyes of dreamers. A moment where cinema embraces the Mediterranean, where fiction kisses reality. 

For an unforgettable escape, why not arrive by chauffeur-driven car and sail back aboard a private yacht under the stars? 

Monaco Grand Prix: The Art of Speed

May 22–25, 2025

 And then, adrenaline.

Monaco, jewel of refinement, becomes an arena. The Grand Prix is more than a race—it’s a choreography. A mastery of risk, a rush of destiny, a duel between technology and instinct. 

Since 1929, Monaco has transformed itself to host one of the world’s most prestigious motor races. 

From Saint-Tropez, the temptation is irresistible: a helicopter flight above the Mediterranean, a VIP arrival, a table on a terrace, a private box with a view of the track. 

An atmosphere that’s elegant and electric, with social rendezvous and glamorous soirées. 

Then comes the roar of engines, razor-sharp turns, and the thrilling display of talent and precision—cheered on by sophisticated spectators all around the circuit. 

A moment of pure velocity. A glamorous, international experience. Another way to feel the thrill of spring on the French Riviera. 

Reopening of Private Beaches: An Invitation to Slow Down

Our beaches, our moments, our freedom. 

Private beaches awaken once again, whispering promises of sunlit afternoons. Club 55, Indie Beach, Bagatelle… names that echo with the joy of spring, friendship, and vacation vibes. 

 We return to our traditions, reconnect with the professionals we admire, and share those familiar hugs and genuine smiles.

 So happy that spring gives us space to let go and be in the moment. 

 (It’s time for softness, for beach days, and that gentle song we all know… “Sea, shells, and sun…”) 

 Spring by the sea is simply stunning. The ever-changing sky reflects a palette of blues and greens. 

 The warmth over the Bay of Pampelonne is paradise—children run free, driftwood shaped by the waves is gathered like treasure, and a glamorous picnic turns into a celebration. 

 A sunbed, a novel… life’s little luxuries. 

Saint-Tropez and Art: A True Love Story – A New Season of Inspiration

 Art is everywhere on the Saint-Tropez peninsula. Isn’t art the imitation of nature? And isn’t nature the ultimate masterpiece? 

 We’re truly in the right place. 

 Unceasingly and endlessly inspired, every spring the village opens up and art flourishes—blending land and sea, interpreted in prestigious galleries and at the Annonciade Museum, passionately curated and reinvented. 

 Exhibition openings, artist meetups, ephemeral installations, designer windows… 

 A few nautical miles away lies a unique and protected treasure: the Fondation Carmignac. It’s always been a personal favourite—an exquisite fusion of artworks set in nature, among olive trees, wildflowers, and the scents of spring… all after a sea crossing. A dream. A jewel. 

 An idea: 

 Let’s organise a guided tour of the galleries with an expert—meet local artists and artisans—and enjoy dinner at Hôtel La Ponche, once a haven for the artistic elite. 

Let’s sail a few nautical miles and explore… there’s so much to see. 

Experience Saint-Tropez, Feel the Extraordinary

Every rendezvous is a promise. Every event, a moment to connect with the soul of the Mediterranean. To truly savour it, you need the perfect setting: an exceptional villa, refined service, attention to every detail. 

On the Saint-Tropez peninsula, inspiration is prestigious, abundant, and naturally luxurious. Between land and sea, we craft a bespoke stay just for you. 

Private concierge, butler, Michelin-starred chef at home, exclusive excursions, memorable encounters… 

Here, the art of hospitality comes to life. 

Our craft, our passion. A way of living we love to share. 

Spring in Saint-Tropez is not just a season. It’s a way of life. 

Anne-Claire, founder and co-director of VPS since 1989.